The Export Market Promotion Scheme is implemented by the Coir Board, under the Ministry of Micro, Small & Medium Enterprises (MSME), Government of India. This initiative aims to boost the export performance of the Indian Coir sector. It supports coir manufacturers, entrepreneurs, and exporters by offering various promotional activities like sponsoring delegations, participation in seminars and conferences, organizing international fairs, and undertaking publicity abroad. The scheme also includes financial assistance for participating in international trade fairs and exhibitions.
Benefits
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Delegation, Consultancy & Information Sourcing:
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Supports participation in international seminars, conferences, and capacity-building programs related to exports.
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Organizes international fairs, product promotions, catalogue shows, and buyer-seller meets.
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Financial Assistance:
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100% reimbursement for space rent for participation in international exhibitions/trade fairs, subject to a maximum of ₹1,00,000 or actual rent paid.
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100% reimbursement for economy class airfare (maximum ₹1.50 lakh) for one representative per exporter.
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Reimbursement for freight charges: Actual, subject to a maximum of ₹25,000 in foreign countries and ₹20,000 in India.
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Coir Industry Awards:
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Annual recognition for outstanding performance in export, domestic trade, R&D, and overall functioning of coir units.
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Eligibility
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Manufacturers, Entrepreneurs, and Exporters of Coir products are eligible.
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Registration: Must be registered with the Coir Board.
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Exclusions: If the exporter has received similar financial assistance from another source for the same purpose, the previous assistance will be deducted from the eligible amount.
Application Process
Exporter & RCMC Registration:
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New Login Registration:
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Fill in details such as PAN, email, and mobile number.
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Select a username and secret question for account security.
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Login:
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After receiving login credentials via email, log in to the portal.
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Change the password and access the home page.
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Submit Online Application:
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Fill out the registration form for the Exporter and RCMC (Registration Cum Membership Certificate).
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Print the application and send it to the Coir Board with the required documents.
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Export Market Development Assistance (EMDA):
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Login: Follow similar steps as for Exporter & RCMC registration.
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Beneficiary Registration: Submit Part-A for common details.
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Submit Application: Provide additional details for EMDA and submit.
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Claim Submission: After approval, submit a claim after returning from the exhibition or trade fair.
Documents Required
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MSME Registration Certificate
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Registration under Coir Board
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IE Code (Import Export Code)
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Signed Purchase Order (if applicable)
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Bank Certificate showing financial status
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PAN Card (both sides)
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SSI/Coir Board Industrial Establishment Certificate
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Partnership Deed or Memorandum & Articles of Association for a Limited Company
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Affidavit/Declaration for monthly export reporting to the Coir Board
Frequently Asked Questions (FAQs)
Q: What is the Export Market Promotion Scheme?
A: It is a scheme by the Coir Board to promote the export of coir products through financial assistance for participation in international exhibitions, trade fairs, and publicity abroad.
Q: Which is the implementing agency of this scheme?
A: The Coir Board under the Ministry of MSME is the implementing agency.
Q: Who is eligible for the assistance under this scheme?
A: Coir manufacturers, entrepreneurs, and exporters registered with the Coir Board are eligible.
Q: Is it necessary for MSME units to register with the Coir Board?
A: Yes, MSMEs must be registered with the Coir Board to avail benefits.
Q: What is the nature of assistance provided under the scheme?
A: The scheme provides 100% reimbursement for space rent, airfare, and freight charges for participating in international events.
Q: How to apply for the scheme?
A: Apply online through the Coir Board website and submit the required documents.